It’s been another big year for the agtech industry, and we’re proud to have captured some unique stories, lessons & tips on the Agtech…So What? podcast.
As a quick recap on the stats, we released 30 episodes featuring guests from 6 countries. Our 48 guests represent a cross-section of the various actors in the agtech industry: farmers (15%), startups (35%), investors (10%), researchers and authors (10%), and a hodge-podge of agribusiness executives, consultants, agtech ecosystem players, and industry groups (30%).
We’re also excited that we released our 100th episode and have *nearly* hit our goal of 10,000 downloads per month. So, a BIG thank you for listening and supporting the show. We love watching this global community of agtech enthusiasts grow!
Before we take a short break for the holidays, we wanted to look back on the top 5 most popular episodes from the last 12 months. If you’ve missed any episodes, you can catch up here.
Published: January 14, 2021
How do you get a career in agriculture or agtech, when you’re not from a farming background? In this episode, we meet four women who’ve become agtech leaders, despite not having grown up on a farm. At the intersection of two largely white and male-dominated industries (agriculture and tech), they have succeeded despite, as they say, ‘not looking the part’. You’ll hear how they first got their foot in the door (from scoring discounted tickets to conferences, to setting up their own networking events, to making elevator pitches to gain on-farm experience), and what challenges they’ve had to overcome to thrive. This episode is for employers looking for talent, as well as anyone looking to get into agtech and agriculture who isn’t sure where to start!
On the podcast:
Published: 19 August, 2021
The Silicon Valley “model” for innovation has worked famously for many software-based companies, such as Facebook and PayPal. However, when it comes to agtech, the Silicon Valley template for startup success hasn’t translated very well. This template, of either “user is the customer” or “user is the product” is rather limited in agriculture, where the farming population is small (restricting scale) and the stakes are high.
This episode features Rob Trice, the founding partner of Better Food Ventures and The Mixing Bowl, along with Sarah Nolet and Matthew Pryor, co-founders of Tenacious Ventures. All three guests have a solid tech and business history in Silicon Valley and discuss why the business models typically used by venture-backed software companies, can’t just be copy-pasted to agriculture.
They also dig into:
You might also like our recent article: “How Silicon Valley Set Agtech Back a Decade”
Published: April 8, 2021
Experts and tech companies alike are claiming that soil carbon payments hold huge potential as a new revenue stream for farmers and a weapon against climate change. Yet, others say it’s all hype. One thing is clear though: it’s a confusing and rapidly evolving space, with new technologies and incentive schemes emerging weekly.
In this episode, we feature a panel of experts from across tech, policy, and corporate agribusiness. We tackle issues and barriers in soil carbon, and the potential benefits and consequences of moving from practice-based to outcomes-based approaches to measurement and verification. We also discuss why a focus on accuracy in soil carbon measurement is actually holding the industry back, as well as the role of big food companies in soil health.
On the panel:
Published: 7 October 2021
The divide between farmers and startups can seem like a chasm. Tech culture and agriculture have evolved from completely different backgrounds, and even seem to have their own languages. So how can agtech bring together two very different groups?
In this episode, you’ll hear practical tips from farmers and agtech experts on how to build mutually beneficial relationships. For startups, this includes approaching farmers as partners, rather than ‘customers,’ and understanding ‘grower economics’. And for farmers, it’s about finding opportunities to access and help shape new products as the startup iterates. This might look like an equity partnership, an advisory relationship, or even becoming a co-founder.
On the panel:
Published: 23 September 2021
For our 100th episode (hooray!), we’ve brought back some of our most popular guests to check in on what’s changed in their businesses and in agtech since we spoke, and the new technologies and opportunities we can all be looking out for.
These guests were popular for a reason:
This podcast also features insights on the future of agtech from YOU, our listeners! Thank you to all who sent in voice messages.
Thanks again to our listeners and collaborators, and to all our fabulous guests. For regular podcasts, research & insights on all things agtech, subscribe to our newsletter
Tenacious Ventures Management Pty Ltd (CAR 001275760), Tenacious Ventures Management Partnership, LP (CAR 001298484), Tenacious Ventures Fund II Management Partnership, LP (CAR 001298483), and Tenacious Ventures Fund II Staple Co Pty Ltd (CAR 001298487) are Corporate Authorised Representatives of Sandford Capital Pty Ltd (ABN 82 600 590 887), Australian Financial Services Licence No 461981, and are authorised to provide advisory and dealing in connection with investments to wholesale clients only.